Google has officially reversed its controversial plan to remove non-custodial crypto wallets from the Play Store following intense criticism from the cryptocurrency community on Wednesday.
On August 13, Google Play unveiled new licensing requirements mandating that custodial crypto wallet providers secure jurisdiction-specific licenses across more than 15 countries.
Under these regulations, US app developers must operate under federal or state banking charters or register with FinCEN as money services businesses while obtaining state money transmitter licenses.
Crypto Twitter Explodes On Google’s Threat to Non-Custodial Wallets
Within the European Union, developers are required to register as crypto-asset service providers under the Markets in Crypto-Assets (MiCA) regulation.
Meanwhile, the UK mandates Financial Conduct Authority registration for compliance purposes.
These requirements would have forced non-custodial wallets such as MetaMask, Phantom, and Ledger to meet stringent compliance standards, including implementing comprehensive Anti-Money Laundering (AML) programs and potentially extensive Know Your Customer (KYC) procedures.
Such measures fundamentally contradict the core principles these wallets represent and the broader DeFi ecosystem’s values.
The initial announcement triggered widespread concern throughout the crypto community on social media platforms.
Many users expressed alarm that these rules would encompass non-custodial or self-custodial wallets on Android devices.
Crypto attorney Jacob Wittman commented that “the Google Play wallet ‘ban’ is a giant nothing-burger in many ways, but it does show that tech giants control distribution and we are still at their whim.”
Former Twitter CEO Jack Dorsey and Chairman of Block, Inc., characterized the proposed developer guidelines as “terrible.”
Google swiftly addressed these concerns through its Help Center documentation, clarifying that “non-custodial wallets are out of scope of the Cryptocurrency Exchanges and Software Wallets policy.”
Richard Widmann, Global Head of Strategy for Web3 at Google Cloud, also intervened to reassure the crypto industry that the policy was never intended to cover non-custodial wallets.
He explained that the imprecise use of the term “software wallets” without proper distinction had created confusion.
“It is not 2015 anymore – we are working alongside dozens of crypto development shops and protocols to enable this ecosystem,” Widmann stated.
Google’s clarification confirms that self-custody applications remain exempt, while the Play Store will continue to regulate custodial apps and exchanges in the US, EU, UK, and other specified markets.
The practical outcome shifts the compliance burden entirely onto entities that custody user funds, rather than the open-source code that empowers users to maintain self-custody.
Non-Custodial Wallet Developer Loses Google 5-Star Reviews in Silent Purge
However, despite Google’s clarification, edge cases persist.
Adam Simecka, Founder of Bitcoin non-custodial wallet MannaBitcoin, revealed that Google delisted the wallet without warning, notice, or recourse. He further disclosed that Google removed the app from search results and eliminated five-star reviews.
These incidents highlight Google’s historically complex relationship with cryptocurrency applications.
The platform banned crypto mining apps in 2019 and removed crypto news applications, including those from Cointelegraph and CoinDesk, without explanation.
Google later reinstated these apps and relaxed its crypto media and advertising restrictions, permitting certified advertisers to promote approved products under strict guidelines.
Despite these restrictions, Google has also fostered positive collaborations within the Web3 space.
In July, Google Cloud partnered with ZK-powered identity protocol Self to accelerate adoption of its Web3 infrastructure and AI tooling among verified human users.
In January 2024, Google announced a partnership with Coinbase, enabling select customers to pay for Cloud services using cryptocurrencies such as Bitcoin (BTC), with plans to expand cryptocurrency payment options to additional customers over time.
Several months later, blockchain-based Web3 game development platform Sequence collaborated with Google Cloud to deliver Web3 technology and simplicity to gaming by offering its comprehensive gaming solution to Google Cloud customers.
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